10 Must Try Beauty Products That Are Worth the Hype in 2025
If you’re a beauty enthusiast—or just someone who wants to level up your self-care routine—staying on top of trending and effective products is key. Whether it’s a glow-boosting serum, a foundation that feels like second skin, or a lip tint that lasts all day, the beauty world is overflowing with products that promise amazing results.
But which ones are actually worth your time and money?
We’ve curated a list of 10 must try beauty products that are getting rave reviews and dominating the beauty space in 2025. These products are tried, tested, and trusted by pros and everyday users alike. From skincare to makeup and a little self-care magic in between, these items are sure to elevate your beauty game.
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10 Must Try Beauty Products:
1. Glow Recipe Watermelon Glow Niacinamide Dew Drops
This cult-favorite serum combines skincare and makeup prep into one. Infused with niacinamide and real watermelon extract, it gives your skin an instant glow while improving texture and tone over time. Use it as a primer or even a highlighter.
Shop Glow Recipe Watermelon Glow Niacinamide Dew Drops
2. Rare Beauty Soft Pinch Liquid Blush
Selena Gomez’s brand Rare Beauty has redefined how we wear blush. This liquid formula is highly pigmented, blends like a dream, and lasts all day. A little goes a long way, making it budget-friendly, too.
Shop Rare Beauty Soft Pinch Liquid Blush
3. Charlotte Tilbury Airbrush Flawless Setting Spray
Looking for makeup that doesn’t budge all day? This setting spray has a cult following for a reason. It locks in your look while giving your skin a soft, airbrushed finish without feeling heavy.
Shop Charlotte Tilbury Airbrush Flawless Setting Spray
4. The Ordinary Multi-Peptide + HA Serum (Buffet)
Affordable, effective, and packed with powerhouse ingredients like peptides and hyaluronic acid, this serum targets fine lines, dullness, and loss of elasticity. It’s a great anti-aging staple for your routine.
Shop The Ordinary Multi-Peptide + HA Serum
5. Maybelline SuperStay Matte Ink Liquid Lipstick
For a drugstore steal that performs like a high-end product, this liquid lipstick is unbeatable. It stays on through meals, drinks, and full workdays, and it comes in a huge range of shades.
Shop Maybelline SuperStay Matte Ink Liquid Lipstick
6. Drunk Elephant Protini Polypeptide Cream
If your skin needs a hydration boost and a smoother texture, this protein-packed moisturizer is your new BFF. It’s rich but not greasy, and it layers well under makeup or sunscreen.
Shop Drunk Elephant Protini Polypeptide Cream
7. Dior Backstage Face & Body Foundation
Need a versatile, buildable foundation that feels weightless? Dior Backstage delivers a natural, radiant finish perfect for daily wear, photoshoots, or special events.
Shop Dior Backstage Face & Body Foundation
8. Laneige Lip Sleeping Mask
Dry lips? No problem. This overnight mask melts into your lips and leaves them hydrated, soft, and plump by morning. Plus, the scent options (like berry and vanilla) are heavenly.
Shop Laneige Lip Sleeping Mask
9. Tatcha The Rice Wash Soft Cream Cleanser
Gentle, luxurious, and effective—Tatcha’s Rice Wash is ideal for sensitive or dry skin. With Japanese rice powder and hyaluronic acid, it cleanses without stripping your skin of moisture.
Shop Tatcha The Rice Wash Soft Cream Cleanser
10. Olaplex No. 3 Hair Perfector
This isn’t just a hair mask—it’s a repair treatment. Whether you color your hair or use heat styling tools, Olaplex helps rebuild the broken bonds in your hair for noticeably healthier strands.
Shop Olaplex No. 3 Hair Perfector
With so many products on the market, knowing where to start can feel overwhelming. But these 10 must try beauty products are beloved for a reason. From glowy skin to long-lasting lip color and strong, healthy hair, they’re worth every penny—and in some cases, won’t even break the bank.
Whether you’re refreshing your routine for the new season or just indulging in a little beauty treat, these products deliver real results. So go ahead—try one (or a few) and see what all the hype is about.